Websites are becoming an essential part of any business today and Bed and Breakfasts, Guest Houses and Hotels are no different. As a Guest house, B&B or lodge owner, you know that marketing is one of the cornerstones of your business. Even more so this year, after the economic effect of Covid-19 on the travel and leisure industry, across the world.
With the exponential growth in online travel planning and booking, if your guest house, B&B or lodge doesn’t have a website then you are missing out on a key element of marketing your business.
In the past, B&B’s, Guest Houses and even Hotels, could survive without making an effort at marketing. There were few establishments in any given region and therefore little competition. However, these establishments today have to put up with a lot more competition. Marketing is therefore a MUST. It should be a vital part of your marketing strategy.
Give visitors and potential guests all the information they need online, provide a taste of what they’ll expect, and ideas for things to do during their stay, to only list a few reasons you need to market online.
Other benefits to having your own website and online presence:
- IT MAKES YOUR ESTABLISHMENT MORE CREDIBLE.
Guest are more willing to believe in your professionalism and services, if you have taken the time to create and maintain a website than an establishment that doesn’t - YOU CAN SHARE MORE.
More information, more photos and testimonies to confirm your trustworthiness. Many people like to get as much information as possible about the place before booking. You can share pictures, experiences of former guests and ideas through your website. You can give prospective guests a taste of your establishment and convince them to try it out. - YOU CAN REACH PEOPLE ALL OVER THE GLOBE.
Websites are limitless in their potential to reach audiences around the world. The world has become a smaller place because of technology! Why not use it to your advantage?
With a well-designed, optimized site you can reach a new audience of potential leads who can not only become your customers, but who may become loyal ambassadors for your brand.
Contact us today, to help you establish your online presence by creating a professional and beautifully designed website that suits your needs. https://www.bunnypants.co.za/get-web-graphic-design-quotes
We would LOVE to help you!
