Logos are more complex and meaningful than you may realize.
A logo is your identity – signifying your business. And although there is a lot of contradicting opinions on how many different styles of logos you get, just know there are a lot of different types and style directions that you can use for your brand, but you should find the style that works for YOU. Reflecting YOUR personality.
When it comes to deciding a logo for your brand, imagination is the limit.
But one of 2020’s most important trends, is SIMPLIFICATION. Which is actually a trend that repeats itself every year. Removing extra details and creating minimal, easy to recognize logos can strengthen branding. Communicating something while using less to do so will always be more powerful.
Like what we did with creating the Treatsie logo, using only black and white as colours, an easy to read font (but still different to your normal fonts), and a creative shape as a combination, this logo can be used very big or very small, and still be recognisable. It is also very versatile, as it can be used as stickers, packaging or even vehicle branding, and create the same feeling as seeing it on a website or digital application.
This type of logo is also known as a Combination Logo or Combination Mark. Perhaps the most commonly used logo is the combination logo. The name actually speaks for itself, but combination logos incorporate – combine – both images and words into their design.
Typography (letters) and imagery (pictorial element) being used together to create one logo. These components can be side by side, stacked on top of one another or even mixed together. You can pair a letterform with a mascot, a monogram with an abstract image or a word and a shape – whichever combination speaks to you the most.
With this said, choose your logo style wisely! But also enjoy the process. And trust the professionals.
We are glad to offer professional design & brand development services, to help you succeed!
View our prices at > https://www.bunnypants.co.za/packages/graphic-design-prices
and contact us today at [email protected]
